Often when I am discussing build a remarkable luxury brand I cover the importance of brand distinction.
In an ever growing marketing of products and services. The perception of your brand plays a vital role in how people will quickly identify what makes your business unique.
As a founder, it’s important that you highlight and communicate often what makes your brand distinct from others in your market.
You can do this various ways from your brand message, product or offer suites, values, and more.
How are you highlighting your brand distinction in your market?
