Let's transform your business

Does your luxury brand have a memorable online store experience that helps you increase sales?

Specializing in elevated Shopify websites & Klaviyo Marketing for modern luxury brands.

Welcome to The May Creative, a luxury eCommerce consultancy that specializes in helping modern luxury brands craft elevated eCommerce experiences that increase product sales on Shopify & Klaviyo. Are ready you to stand out in your market, build more brand loyalty, connect more intimately with your customers & experience better conversions for your online store?


The founder + guide for your experience

Economist & retail expert for 10+ years turned strategist/designer/developer

Hi, I'm Karen and I’m on a mission to help fabulous business owners like you elevate your eCommerce business so you can reach your next-level goals for your online store.

As an economist and a retail expert of 10+ years turned strategist, designer & web developer. I've worked alongside some of the world's major retail leaders to help drive profitable multi-million dollar sales, run operations, lead large teams & increase overall customer satisfaction for large brands.

Similar to you, I’ve experienced those late-night moments dealing with running a team, figuring out how to improve our sales numbers over the previous period, and maintaining great customer service.

Now, I'm bringing my education and industry experience to help driven eCommerce business owners, like you, design, build, market & scale your amazing online business.

Your website is your business's most vital asset to sell your products. Whether we work together to consult you on a profitable growth strategy. Or, focus on planning, strategizing, designing, and building a Shopify store.

Together we'll figure out what you need help with the most to support taking your business to the next level.

Strategist | Shopify Designer & Developer


Elevate your online store

You’re ready to step into your next level of business success. You need more than just a website, but an entire experience that cohesively represents your brand.

That has the functionality and support to allow your customers to flawlessly checkout. Plus help you build stronger business connections that help you scale. Explore the following Shopify services that help you to finally launch a Shopify website experience that you and your customers love.

Build customer relationships

It's not enough to have a Shopify store that supports your products. You also need a solid customer relationship builder that inspires and moves customers to buy. One of the most profitable revenue drivers for your eCommerce business is email marketing.

Explore how we can work together to leverage Klaviyo email marketing to help build a long-term relationship with your customers who buy on repeat.


I had a vision for what I wanted the Raw Beauty Co. shop to look like but no idea if I could find someone to turn that vision into a reality. Karen was such a joy to work with. I've never worked with someone who is so organized, timely, and communicative. Karen absolutely nailed my vision. My shop is a great new revenue stream for my business and I love that my audience will be able to take home many of the items I use to support my own wellness. I'm also thrilled to have a space where I can support my favorite brands. Traffic has increased at least 50% & converting with new dreamy customers.

— Erin T.


Karen is a hidden gem, and I cannot recommend her enough. I was impressed from the very get-go with her onboarding and website organization processes. She is responsive, offering constructive feedback in the most positive way. She listened intently to my wants and desires for my site redesign, and I cannot rave about the finished product enough. I'm so excited about my redesigned website, and I'm already getting compliments from colleagues and clients. I felt listened to and taken care of the whole time. Karen makes the website redesign process easy.

— Carolyn L.