"I enjoyed Everything about working with Karen! Karen understood me and my vision and NAILED IT. Karen is very professional and cares about her client and their experience with her."

Micah White

Crafting a beautiful eCommerce website that scales your store.

Your most unique way to have customers experience your brand is through your website. It should be one of the best experiences your customers have when they engage with your brand.

Potted eCommerce Website Design

eCommerce strategy, web design & development for lifestyle brands

In 4-weeks we'll create a refined and results-driven website experience for your online shop. Reflective of the growth of your store.

After Working Together You'll

Have a modern and professional store that your customers feel connected and inspired by.

A site that is reflective of your customer feedback so that you can increase conversions.

A site that will help you increase visibility via smart SEO strategies and practices.

How it works

The process to take your online store from getting passed by to "scroll stop" let me add this to the bag


Strategy & Vision Meeting

It starts off with an in-depth vision meeting to go over your goals that will be incorporated into your website. We'll cover where you are right now and where you like to be and validate your customer journey.


Site Flow & customer journey

You'll be provided with a content strategy guide that is designed to help you improve conversions based on your goals. If you need help with your overall content (text, photos, and branding) let me know and we'll create a plan.


SEO Analysis

SEO is important to help support your store growth. We'll work together to uncover your SEO opportunities and create a plan to help increase your visibility. Leading to more customers finding your products.


Design & Site Build

We'll gather your written text, photos and branding and marry that with your goals. Then we'll combine that into a conversion-focused online shop (Shopify or WordPress) that supports your customer's journey.



After your site is built on a staging site you'll have the chance to test it out and provide feedback. We'll go in and make any necessary refinements to prep for launch.


Training & Launch

Prior to launch, you'll receive personalized training on how to navigate your new online shop! So that when the site is launched you'll be in control of your shop and feel empowered navigate your new site.

You'll also receive

light photo editing • product additions • complimentary 2-week post-launch support

This is for you if...

Your online store is making consistent sales.

You have a brick and mortar location and your ready to expand online.

Your online store has different needs as its grown and its now time for a site that reflects your growth.


to take you from where you are now and not having to spend weeks to figure it out all on your own the investment is...

$6000 +

Have a tighter timeline and a smaller budget? Check out Restyled Shoppe.

"Realistically I knew I didn't have time and ultimately it made sense to invest in some expert help. My business has already seen a positive impact. I have already made sales!"

Emily MacKenzie

Ready to create a thriving online store?

Click the button, share your project details and will schedule a complimentary call to discuss your project and go over any questions you may have.

Next availability November