Looking for another way to impress your customers? Besides having a strategic website you can create a great experience by using a live chat option.
Creating a personal touch in your business automatically makes yours stand out from the rest.
Let’s discuss some of the benefits of using live chat for your shop.
Answer Questions Quickly
I don’t know about you, but I am pretty excited when I am shopping online. One way to wow an online shopper is to quickly answer questions. You never know the reason behind why there are shopping, but if you can answer their questions quickly. You can drive more sales!
Using a live chat box can help you take care of your customers quickly and help them checkout faster. Instead of them abandoning their cart for another site they’ll complete their transaction with you.
Now you might be thinking, “I can’t be online all the time.”
Don’t worry you don’t! Just be present during your high traffic times. Study your analytics, if you find that on Tuesdays you tend to have a high amount of traffic from 1 pm – 3 pm. Make sure you are available to chat and help support customers.
Doing that just 2 – 3 times a week can add more profits to your business.
Maximize product sales & launches
Are you planning a launch for new products? Staff your live chat doing your launch to help sell more products.
If you have complimentary items that coincide with your new product, you can easily upsell existing inventory. Just chat up the benefits of each product and address any questions that may come up.
Gain helpful insights
Often times you can gain useful information from your audience just from talking to them. Having a live chat option on your site can help you uncover opportunities that can help you improve your business.
Maybe you’ll find out that your customers are desiring something different or that a lot of people seem to have the same questions.
Use the insights gained from your chat to help improve your website, products, offers, etc.
There is nothing like getting real answers from the people that support you the most. Yes, you could do surveys but people tend to respond with expected answers. Catching them in the moment will get you a more authentic view of their experience.
Create a personalized experience
We touched on this a bit earlier but having a live chat option on your site creates a personalized experience. Helping your customers understand that there are real people behind the business that cares about them.
It can be easy to create this disconnect with technology, though convenient, it doesn’t beat a true human to human connection.
So consider adding a live chat to your shop to help improve your customer experience and humanize your brand. You’ll be able to convert more sales and turn customers into a loyal audience a lot faster.
Don’t leave the opportunity that they’ll find a better experience with someone else.
Do you have a thriving shop that is helping you work less on the weekends? If the answer is no, then it might be time for a new site that will give you back your weekends. Curious to know more about how to reduce admin time and boost profits, learn more about my services for shop owners.