The performance of your brand matters in helping you to reach new goals. If you are wondering how you can improve an area of your business for better prosperity or peace of mind, a brand assessment is just what you need. Before diving into making any drastic or even minimal …
The businesses that withstand the test of time all have something similar: brand loyalty. Building brand loyalty takes strategy, intention, and time. If you’ve been wondering how to create a more loyal customer base who rarely substitutes your products for another brand, this episode is for you. Inside the episode, …
There is power in having a community. If you’ve been wanting to learn more about how to build an online community around your luxury brand. Then you’ll love this episode, inside I go over what you need in place to attract the right audience. How to decide on which platform …
It can often feel like a mystery, how do you even find luxury customers? Before asking that question. The more important question to ask is what do luxury customers want before they buy? You may have heard me mention before that luxury customers aren’t like the average customers. Their buying …
Customers have more options today than ever before. Are you curious about how to build a luxury brand? My guess is that you are here because you want to show up in the market as the leader in your industry. Plus you probably want to know what it takes to …
As a luxury brand, it’s important that you are clear about the perception of your business. One way to define that perception is having brand clarity. I’ll dive into what that means and how you can begin to get clear on the purpose of your brand. So that you can …
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